Author: Daniel Sude, PhD

Data this is not matched with an audience is not living data. Living data has impact. This is not a critique of pure research. Sometimes pure research produces seeds which blossom decades from now. However, even pure research needs to get published. What are your processes for bringing data alive? How do you match data … Continue reading Food For Thought: Reviving ‘Dead’ Data?

https://www.instagram.com/p/C80bsO6tw-p/ See my Instagram post regarding sampling from a population. Sampling applies to content (for example, social media content) as well as people.

Is there a business case for a social media designed to promote thoughtfulness? I have my own thoughts, but I'd love to hear yours! https://youtu.be/oosDHXjP_q0 Misinformation Lecture Series: Social Media's Current Business Model Makes us Vulnerable (YouTube Video)

Your audience will always engage in motivated reasoning. They will be biased in favor of certain conclusions. What biases them? First, people like feeling right. They can be biased in favor of their existing views. Second, beliefs serve as social currency. Whether they are aware of it or not, people are attracted to views that … Continue reading Concepts: Motivated Reasoning

https://www.instagram.com/p/C8XfdKDOtLC/

Li, W., Knobloch-Westerwick, S., Sude, D.J., & Cosma, C. (2023). “You see you” (UCU): Self-representation affordance moderates bandwagon-cues’ impacts on selective exposure. Media Psychology. For a free eprint, see: https://www.tandfonline.com/eprint/DUPBJEZNHQBNG74SQ9MZ/full?target=10.1080/15213269.2023.2256662 In this article, my colleagues, Wenbo Li, Silvia Knobloch-Westerwick, and our always-capable student programmer, Chris Cosma, tested and refined, across two studies, Dr. Knobloch-Westerwick's User … Continue reading Hot off the press! “You See You” (UCU): Self-Representation Affordance Moderates Bandwagon-Cues’ Impacts on Selective Exposure

Sude, D. J., & Knobloch-Westerwick, S (2023). When we have to get along: Depolarizing impacts of cross-cutting social media. International Journal of Communication. https://ijoc.org/index.php/ijoc/article/view/19019/4296 Is political polarization inevitable? This article tests the novel theorizing that we are in fact motivated to view "the other side" warmly, to the extent that we feel dependent on them … Continue reading Hot off the press! When we have to get along: Depolarizing impacts of cross-cutting social media